IDEAS FOR THE THINGS YOU’RE BUILDING
Good ideas.
Better next steps.
A little clarity goes a long way.
Practical notes on websites, products and the digital work that connects them.
LESS GUESSWORK. MORE MAKING.
What could
work better?
One idea.
A useful
next step.
A GOOD PLACE TO BEGIN
What’s on your mind?
Start with the question.
Find the guide that moves it forward.
Build something useful.
Websites, applications and the details that make them work.
EXPLORE THE NOTESMake it make sense.
Clear interfaces, thoughtful journeys and consistent patterns.
EXPLORE THE NOTESReach the right people.
Search, content and a better reason for someone to click.
EXPLORE THE NOTESKeep the work moving.
Briefs, ownership and a plan for what happens after launch.
EXPLORE THE NOTESFROM “WHAT IF” TO “HERE’S THE PLAN”
Give your idea
a little direction.
You don’t need a hundred-page specification. Start with the people, the purpose and the first useful thing your project should do.
Turn a few answers into a brief you can download, share and build on.
Try the brief builder NO ACCOUNT. JUST YOUR IDEAS.FROM THE IDEA LIBRARY
A few things worth figuring out.
SEARCH & STRUCTURE
A place for every useful page.
Give your website a structure that makes sense to the people using it.
Read the noteBUILD & PERFORMANCE
A page that gets out of the way.
Keep the experience focused, responsive and ready for real content.
Read the notePLANNING & PROCESS
Know what you’re comparing.
Read the scope behind an estimate before comparing the final number.
Read the noteYOUR NEXT GOOD IDEA STARTS SOMEWHERE.